Phoenix, AZ – (January 10, 2020) – For more than three decades, CCA Global Partners, the parent company of Carpet One Floor & Home, has demonstrated its commitment to equality in the workplace by significantly promoting more women to leadership positions than reported by the U.S. Depart of Labor, Bureau of Labor Statistics. Indeed, 62 percent of CCA’s management positions are held by women, eclipsing the United States average of 40 percent1. Despite CCA’s position on this issue, the company recognizes that as entrepreneurs, women face unique barriers to building successful businesses. To tackle these issues, Carpet One Floor & Home hosted its first-ever Women’s Forum Luncheon that features a structured network program with a panel discussion and networking session during their 2020 Convention in Phoenix, Arizona.  The luncheon opened with a kick-off discussion on the topic of the “Multiplier Effect,” the leadership philosophy outlined in The New York Times best-selling book by researcher and executive advisor Liz Wiseman. The program explored the five principles of effective leadership outlined in the book.

A panel discussion featured floor industry experts Chanel Clifford, Vice President National Accounts for COREtec, Ann McDermitt, Vice President National Sales of Shaw Industries and Senior Director Sales at Mohawk Industries Kelly Oberschlake.  The three panel members discussed the opportunities for women in the flooring industry along with tips for supporting women on their professional journey.

To accommodate all female members including owners, co-owners and designated management met on Thursday, January 9, 2020 during their Convention.

“This inaugural Women’s Forum was a continuation of our efforts to support members with resources, programs and services to help their businesses grow and reap the enormous benefits of the cooperative experience,” explained Vice President of CCA Global University Nicole Harding, who organized the Forum program. “We discussed the ‘multiplier effect’ coined by leadership expert Liz Wiseman as her work complements the way CCA supports our businesses.  When we share our efforts, we are stronger together and multiply the success of our members.”

Why a Women’s Forum?

The National Academy of Sciences found that high-performing women have one thing in common: they have a tight-knit circle of other women who help them with “gender-specific private information and support.”2 But a survey of 800 female small business owners cited balancing work and family life, being taken seriously, and gaining access to capital, as their biggest barriers to success.3

The Carpet One Floor & Home staff realized they had the opportunity to bring members together at Convention to specifically address these unique challenges and barriers females face in the industry, and provide resources and professional development tools to help women work together and support one another.

During the Forum Carpet One Floor & Home surveyed attendees to identify gaps in member services and will use the information to add to the summer convention program.  Sponsors of the Forum include Carpet One Floor & Home suppliers Mohawk Industries, Shaw Inc. and US Floors LLC.


Carpet One Floor & Home is North America’s leading floor covering retailer, with 1,000 independently owned and operated locations in the United States, Canada, Australia and New Zealand. Carpet One Floor & Home stores are known for a broad selection of carpet, wood, laminate, ceramic, vinyl and area rugs, including exclusive brands like Bigelow and Lees. They offer a unique customer experience with the exclusive SelectAFloor merchandising system that simplifies the shopping experience and The Beautiful GuaranteeTM, which guarantees that the customer will be 100% happy with their floor.


1. US Labor Department, Bureau of Labor Statistics, 2018
2. National Academy of Sciences, January 2019
3. One Poll, October 2019
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